This is the actual 4-page report we produced for Herring Cove Community Dentistry in Halifax, NS, built only from public data. They're not a client and didn't commission it. Yours follows the same format.
Ranked by impact and effort, each with a plain-English "How". #1: Google lists (902) 477-9457, the homepage shows (902) 904-2367.
sample-audit.pdfPage 2 of 4
02Google Business Profile
Twelve profile checks, sourced
1
Profile table
Category (Dentist), rating 4.9/5, 1,114 reviews, phone +1 902-477-9457, hours, website link and claimed status.
2
Honest gaps
Photo count, description and secondary categories aren't visible on the public panel, so they're marked Not checked.
3
Source line
Google Maps public place panel (signed out), fetched 2026-10-17 23:24 UTC.
4
Speed starts
Mobile performance 38/100 and Largest Contentful Paint 25.8 s on a simulated mobile connection.
sample-audit.pdfPage 3 of 4
03Website speed and NAP consistency
Where the slowdowns and mismatches are
1
Site basics
Page weight 4,049 KiB, Lighthouse SEO 85/100, HTTPS, viewport, title, meta description, H1 and structured data.
2
Speed opportunities
The specific Lighthouse items to fix, e.g. "Avoid serving legacy JavaScript", est. savings 139 KiB.
3
NAP table
Every listing compared to Google. The homepage differs; Facebook matches.
4
Not guessed
Yelp blocked automated access, so it's marked Not checked instead of estimated.
sample-audit.pdfPage 4 of 4
04Full prioritized fix list
One list to hand to your web person
1
Contact page
The site's contact page also shows (902) 904-2367, so the fix covers both pages.
2
Fix list
All 4 fixes in one table with impact and effort. Two are high-impact, three are low-effort.
3
Fine print
Every figure was fetched from a public source on the report date. No ranking guarantees.
From page 4
The fix list, as text
The same list from the sample, ranked by impact first. Every paid report ends with one like it, written for you and the person who looks after your website.
Prioritized fix list from the Herring Cove Community Dentistry sample audit
#
Fix
Impact
Effort
1
Make your phone number and address match everywhere
Impact: High
Effort: Low
2
Speed up your mobile site (score 38/100)
Impact: High
Effort: Medium
3
Fix: Links do not have descriptive text
Impact: Medium
Effort: Low
4
Fix: Image elements do not have [alt] attributes
Impact: Medium
Effort: Low
Source: Local Lift sample audit, data fetched Oct 17, 2026 from Google Maps and Google Lighthouse.
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